Welcome to Marq’s Blog

A power-packed brand templating platform designed to propel your organization forward & empower everyone to build on-brand

Group Therapy E3- How to keep your brand relevant when your business is constantly changing

In this chat with Adam Gunn, SVP of Brand at Pluralsight, and Cole Parker, Senior Product Marketing Manager at Marq, they discuss the dreaded "C" word... change. Adam shares his thoughts about how brand teams can stay ahead of the curve when businesses are always changing their strategy along with some other nuggets on brand […]
Read more
Group Therapy Ep 3

Editor's Picks


a minimalist's guide to brand identity
5 min

The minimalist guide to brand identity

Like many things worth learning about these days, brand identity is a topic that sometimes gets so misconstrued and complex that the whole thing turns into a big meaningless fugazi. For some reason, a lot of designers seem to think that making their ideas about brand identity sound more complicated will in turn make them sound like they […]
tips to coordinate your franchise marketing
5 min

7 tips to coordinate local & national franchise marketing

As a franchisor or franchisee, you understand how important marketing is for your business. However, with marketing happening on both sides of the franchise, there can a fair amount of confusion that results in marketing that cannibalizes itself. Related: 4 keys to successful local marketing There are many methods to handle franchise marketing. Sometimes, the […]
what is brand voice and why it matters
6 min

What is Brand Voice and Why it Matters

Your brand’s voice can be one of your most vital marketing assets if you do it right. The unique characteristics that make your brand stand out can come down to the words you use to define your brand’s product and position. What you say is just as valuable as how you say it. So, what is a […]
how to conduct a brand audit
9 min

How to Conduct a Brand Audit

What is a Brand Audit? A brand audit, also known as a brand assessment, analyzes your brand’s performance and market position relative to its objectives. It helps businesses to answer the question: Are our branding strategies achieving our marketing objectives? If not, why not, and what can we do about it?  Brand audits study how […]
How to make a magazine in 12 steps
5 min

How to make a magazine in 12 steps

Magazines are visually pleasing, fun to read, and provide an ideal platform to sell goods and services. You can design a great-looking print or digital magazine by following these steps. Want to follow along? This post will walk you through how to make a magazine with our customizable magazine templates. 1. Pick your topic You […]
increase conversion of your visual content
4 min

4 ways to increase conversions with visual content

Our perception, to a large extent, is governed by vision. We're attracted to visuals that make us feel good. It's why retail stores promote special offers with balloons and other decorations, because they know shoppers will get curious enough to come over. The same principle applies to web design and digital marketing. Related: 32 stats […]
How to make a newsletter in 9 steps
4 min

How to make a newsletter in 9 steps

Ever wondered how to improve your school or company newsletter? Follow these steps to take your mailing from "Meh" to "Wow!" To follow along and create a newsletter of your own, open the Citrus Splash employee newsletter template in Lucidpress—you can see the demo features right in the editor. Newsletters are published on a recurring basis to […]
what makes good design and why it matters
4 min

The elements of good design & why it matters

Since the time of Pythagoras and Euclid, the idea of a Golden Ratio—dimensions that are pleasing to the eye—has influenced mathematicians, artists and philosophers. The ratio of approximately 1.6:1 can be seen in the Notre Dame cathedral and the contemporary architecture of le Corbusier. Products from widescreen televisions to light switch covers copy this ratio. […]
The evolution of desktop publishing
4 min

The history of desktop publishing

From its roots in the Middle Ages, layout design has evolved significantly. What was once the provenance of monasteries spread to the office, and later, personal computers. The overarching goals of publishers haven't changed, though—to find an audience and communicate an important message. However, the nuts and bolts of desktop publishing are undergoing a revolution […]

Get the latest from Marq


Brand Templating 101: How to use templates to streamline brand management

Marketing and brand leaders everywhere obsess over the question: how can I most effectively manage my brand? Yet, most brand management solutions fail to provide business leaders with the answer to that question.

Why? Because they don’t utilize the most precious resource a company has to offer: its people.
Read more