Recent Posts
A power-packed brand templating platform designed to propel your organization forward & empower everyone to build on-brand
8 min
Why you should invest in long-form content now (5 examples)
Perhaps the term “long-form content” has made its way into the Promotions tab of your inbox a few times recently. Typical best practices for creating digital content suggest short-form content frequently seen in social content and webpages are easier to digest. However, there is a growing demand for long-form content in digital marketing. What is […]
7 min
How Airbnb and Apple build their brands with storytelling marketing
We love stories. We use them to understand our world, to make connections with others, and to find meaning in our lives. Ever notice how, at a party with a lot of loud conversations, when someone starts getting into a great story, the conversation dies down and everyone turns to listen? That’s the power of […]
7 min
9 tips to master your morning routine
How can you make the most out of your day? Why not start at the beginning? Specifically, the beginning of your day. Mastering your morning routine will put you ahead of the pack and also make you a whole lot happier. This post will highlight 9 of our best morning routine habits to jumpstart your day. […]
4 min
How to Avoid Making Bad Design Choices (With Examples)
As the great Hannah Montana once said, “Everybody makes mistakes!”. Still, when it comes to your brand, some mistakes can’t be laughed off. Bad design choices can not only cause confusion among your customers, but can ultimately damage your brand’s legitimacy and cause you to lose business. In this post, we’ll explore several of the […]
5 min
21 creative brochure cover ideas for your inspiration
“Good artists copy, great artists steal.” Steve Jobs When you’re stuck on something, the best thing to do is to step away and look around. Often, the greatest inspiration comes from the world surrounding us. A great designer, like a great artist, will take in the best of what they see to make something new […]
3 min
5 elements of the perfect print job
In the age of nearly free digital marketing resources, any funds spent on print advertising should be allocated with care. In other words, there is no reason to settle for a second-rate print job when you can achieve print perfection. Related: Why print will never die: Print vs. digital collateral When you ensure each of […]
4 min
What is corporate branding, and are you ignoring it?
Put simply, the difference between corporate branding and product branding is that corporate branding represents an entire company and its complete portfolio of products, while product branding focuses on a single product. Orville Redenbacher’s popcorn is a product brand. ConAgra Foods is a corporate brand. Related: What is branding, and why is branding important? Let’s take a […]
4 min
The 8 best free magazines online for brand marketers
Magazines have found new life on the web, where old brands have undergone a digital transformation to stay relevant and compete with myriad newcomers both fragile and nimble. A look at the newsstand might make one wonder where all the magazines have gone—but often, a simple Google search reveals the answer. Related: How to make […]
6 min
17 flyer layout design ideas for your inspiration
Almost everyone has made a flyer before, whether for a personal event like a block party or a professional event like a company picnic. As a follow-up to our most recent post about magazines, we decided to put together this list of 17 flyer layout design ideas. If you want your flyer to stand out, ditch the boring old Word […]
