Recent Posts
A power-packed brand templating platform designed to propel your organization forward & empower everyone to build on-brand
8 min
Infographic Design Guide
Infographics are used by companies small and large to educate their audience, build their brands or simply entertain. They’re basically “eye candy” that compiles different data visualization into a whole. As more and more companies are using infographics to reel in consumers, it’s important to learn how to create one. We’ve pulled together the best do’s […]
2 min
A guide to standard banner ad sizes
If you’re diving into the world of display advertising with website banners, you’ll need to know what standard banner ads sizes are going to get the most attention. Banner ads appear at the top or along the side of a page, or partway through text, and they help drive brand awareness and sales as people […]
5 min
How to create a successful YouTube channel
You might still think of YouTube as a place to watch cute cat videos, but in only 15 years, YouTube has become the second most visited website in the world (behind Google, of course). Because of its popularity, YouTube plays a critical role in successful social media marketing strategies. Writing, shooting and editing videos is […]
5 min
19 types of marketing collateral and how to use them
With most marketing conducted online, it shouldn’t surprise you the amount of content — also known as marketing collateral — your business is producing each week. Each of those pieces could be considered essential to your efforts in growing your business, but how do you know if you’re utilizing them in the best ways possible? […]
6 min
Twitter marketing guide
With 330 million active users monthly, Twitter can be a goldmine for business marketing. Celebrities, journalists and politicians flock to this powerful social network daily to strut their stuff and engage with followers. And it’s become a hub for brands who use Twitter as a clearinghouse for customer service concerns and boost brand reputations. However, if you […]
4 min
How to write and format a white paper
White papers are popping up in marketing campaigns even outside the tech industry — and for good reason. In this guide, we’ll go over what a white paper is, why creating one might be good for your business, how to write a white paper, and a few examples to check out. What is a white […]
5 min
Real estate recruiting: How to better attract and retain agents
No matter the circumstances, real estate brokerages should never stop or press pause on recruiting real estate agents. You simply need to improve and reorient your brokerage’s recruiting strategy to reflect the current climate. Now, more than ever, brokerages must create long-term plans for growth, sustainability and resiliency. Well, that’s all fine and dandy but […]
13 min
Real estate branding: a comprehensive guide
Advancements in technology and the power of the internet have leveled the playing field for most, so the need for a creative & effective real estate branding strategy is more important than ever if you want to stand out from the crowd. Related: The complete guide to real estate marketing Consumers today are market-savvy, and […]
7 min
7 impressive content marketing examples
Real talk: Trying to find a strong content marketing example is like looking for a needle in a haystack, mostly because there are just so many stinking options. Seriously though — between social media algorithms, walled gardens, SEO, paid ads and everything else under the marketing sun, we’re inevitably served some sort of content marketing […]
