Recent Posts
A power-packed brand templating platform designed to propel your organization forward & empower everyone to build on-brand
4 min
How RFP software helps you streamline RFP responses
Every sales manager knows how difficult responding to an RFP can be. From wrangling subject matter experts to formatting your responses, getting everything together without an efficient process feels like a race against the clock. Related: How to respond to an RFP (request for proposal) The pressure is enough to make you think about abandoning […]
7 min
The 160 best sales tools & software
There’s a good reason optimizing productivity is the holy grail of the sales world right now. You just know you can do a lot more if you use software to automate repetitive tasks that eat up your resources. Related: How RFP software helps you streamline RFP responses One of the biggest challenges in sales is […]
5 min
Your Guide to Omnichannel Marketing
When it comes to reaching your customers, one channel simply doesn’t cut it anymore. Consumers are researching brands through search, mobile, email, social media, in-store and a lot more, so it’s necessary for you to build an omnichannel marketing strategy that engages them across all platforms. What is omnichannel marketing? Omnichannel marketing is an extension […]
4 min
10 creative infographic design ideas to inspire you
Infographics are a creative, interesting visual presentation of your ideas, statistics or research. These can be used throughout your brand’s marketing plans—whether on Pinterest or in proposals. Related: 32 stats & facts that prove infographics aren’t dead You don’t need to be an expert graphic designer to create your own infographic, as there are several pre-made […]
7 min
7 types of sales collateral that convert
You already know that sales collateral can help your sales reps close leads much faster. They speed up the sales process by offering prospects the information they need to make a buying decision. But, which types of sales collateral should you use? And most importantly, which ones convert best? Related: What is sales enablement and […]
6 min
The ultimate guide to a winning sales playbook
When you’re managing a busy sales team, you might fall into the trap of “anything goes.” It doesn’t really matter how your reps take someone from stranger to customer; it matters that they’re doing it, right? Not necessarily. A mismatched sales team could deliver promises they can’t keep, fail to convert leads, and be generally unproductive—something that […]
10 min
The 7 key elements of brand identity design
There’s more to crafting a memorable brand than putting together a quick logo and color palette. Instead of calling it a day there, successful brands take the time to design a well rounded brand identity – one that combines a strong purpose with intentional visual and written elements. Here, you’ll learn the seven key elements […]
4 min
How gift cards impact brand equity
What’s the one gift everyone likes to receive? It’s cash. Seriously, have you ever seen a person trying to return a cash gift or leaving it on a shelf to collect dust? I have never. For some gift-givers, however, cash is too simple and impersonal, so they go for the next best thing: gift cards. Related: […]
6 min
11 benefits of marketing on Twitter for your business
Twitter began in 2006 as an online message board that was updated via text message. Since then, it’s grown into one of the largest social networks, boasting more than 300 million users who combine to produce 500 million tweets daily. Related: How to drive traffic with social media Marketers have been slow to catch on […]
