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4 min
Typography guidelines for creating a great user experience
When it comes to design, effective typography has become a necessity—not only because the text reflects your content, but also because it adds to the look and feel of what your users consume, while also dictating how they consume it. In the context of user experience (UX), good typography has everything to do with how […]
4 min
8 tips for designing logos that don’t suck
To the average person, designing logos seems like a simple task—you just make a small circle or rectangle and put the brand name on it. But of course, it’s not nearly that easy. Related: 9 excellent logo redesigns for famous brands To help a brand capture its personality and really stand out takes a lot […]
4 min
5 ways sleep can boost your productivity at work
When you’re tired, it affects everything you do. You can’t concentrate, you can’t focus, you have trouble listening and retaining information—it’s the worst. That’s probably why sleep deprivation costs the U.S. economy somewhere in the region of $400 billion dollars every year. Related: 9 tips to master your morning routine That’s why one of the most important things you […]
3 min
Top 4 ways to increase brand awareness with Facebook
When used correctly, Facebook advertising can be an incredibly effective tool to boost sales. But before you can expect people to whip out their credit cards and buy out your inventory, you need to establish brand affinity. In this post, we’ll go over just a few of the best ways you can maintain your current […]
4 min
Don’t be busy, be productive: 7 ways to use time more wisely
Many of us are familiar with the maxim “Don’t mistake activity for productivity.” It refers to people who juggle multiple tasks, under the guise of staying busy all the time, without ever inching towards their goal. Their time is completely wasted in thinking about what to do next—leaving no time for the actual job at […]
4 min
7 AI tools that boost your productivity
Anyone working in today’s busy world knows just how valuable time can be. Without the right resources and goals, you’ll likely lose time and potential customers. AI is stepping up to provide new ways to get more done during your day. New AI productivity tools can help manage schedules, social media accounts, email, security and […]
4 min
How to use storytelling to raise conversion rates
A friend of mine says she could not help but be swayed by what people were saying about the importance of social media for increasing sales. Some people kept rhapsodizing about how they were able to achieve rocket sales by establishing brand recognition and strengthening their brand’s presence in social networking sites. So this friend opened an […]
4 min
Innovative print design ideas you should know
As designers, we know how important it is to deliver creative and compelling designs. Designs that catch the eye and gets the viewer thinking “That must be one hell of a product!” And over time, ads have gotten so creative and innovative that our expectations only get higher every time we see a head-turning advertisement. […]
3 min
7 do’s and don’ts for your email signature
Did you know that, every day, nearly 145 billion emails are exchanged? And what’s more mind-blowing is that 84% of these emails end up in a spam folder. To me, this makes it obvious that many people fail to understand how to send effective email messages. You might think nobody even notices an email signature, but […]
