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Image management software: What it is & why it matters
5 min

Image management software: What it is & why it matters

Folder structures. Files by the thousands. Cloud sharing that goes awry when trying to search for something. “Where can I find the latest version?” messages over Slack or email. Download V5. Upload V6. Share it with the team for feedback. “That doesn’t look quite right.” If you’re familiar with this scenario, you’re most likely looking […]
How to Build a Luxury Brand
3 min

How to Build a Luxury Brand

According to Bain and Company, the luxury goods market is set to double in size from 2020 to 2030, reaching over $617 billion by 2030. From watches to condos, business is booming. Even discount retailers like Target partner with designers like RHODE to attract customers shopping for high fashion at affordable prices. But what does […]
What is media asset management?
8 min

What is media asset management?

Do you remember the dark days before cloud storage and internet searches? I know I do. Today, if you have a question or need to know something right now, I’ll bet you do the same thing we all do… Google it. Gone are the days of the Dewey Decimal system and library searches that limit you […]
How to Create a Graphic Design Poster that Will Get You Noticed
5 min

How to Create a Graphic Design Poster that Will Get You Noticed

Everybody loves a good poster. From colorful movie posters to out-of-the-box wood cut prints and more, there’s something about this versatile medium that always grabs our attention. Still, creating a memorable design can be challenging. Unlike a magazine or flyer, you’ve got much less wiggle room to include information, and your graphic elements need to […]
The 5 design basics for making a magazine ad
6 min

The 5 Design Basics for Making a Magazine Ad

Today, most companies prefer the ease and lower costs of digital marketing as a substitute for regular print marketing. But while social media and digital advertising might now be the default, print advertising can still be an incredibly effective way to reach your target market. Studies show that nearly 80% of consumers act on messaging they’ve seen […]
10 ideas to design the best book cover
4 min

10 ideas to design the best book cover

We’ve all heard “Don’t judge a book by its cover,” but I suspect we’ve all been guilty of it at some point. A quality book cover design is your chance to make a positive first impression. Although first impressions aren’t everything, a bad one is hard to overcome. You could string together some of the […]
What is a digital asset manager?
4 min

What is a digital asset manager?

As secure technology becomes more important in many businesses & organizations, there is a growing need for new positions & roles so that there are plenty of people to manage all this new IT. One such role is that of the digital asset manager. Related: What is a digital asset? This position is now very important […]
8 best fonts to use on a resume
4 min

8 best fonts to use on a resume

There are so many things that job hunters think about when it comes to their resume. These are usually the obvious things, such as making sure they’ve listed all their previous jobs and any suitable skills or experience that they might have. Anything that’s going to set them apart from other applicants will no doubt […]
How to write a creative brief (with examples)
5 min

How to write a creative brief with examples (free templates)

Creative briefs are a lot like lighthouses: they provide essential guidance and direction for creatives working on large and small projects alike. Without a beacon, it’s easy for your project to get moored or lost at sea — think Castaway but at your job. And no Tom Hanks or Wilson by your side for company […]
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