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A power-packed brand templating platform designed to propel your organization forward & empower everyone to build on-brand
The elements of good design & why it matters
Since the time of Pythagoras and Euclid, the idea of a Golden Ratio—dimensions that are pleasing to the eye—has influenced…
The history of desktop publishing
From its roots in the Middle Ages, layout design has evolved significantly. What was once the provenance of monasteries spread…
4 tips on business card etiquette
Business cards originated in China in the fifteenth century. Back then, they were known as “meishi.” Today they are perhaps…
10 best social media campaigns you haven’t tried yet
Social media can be a hard nut to crack. You’re competing in a crowded space right alongside the biggest brands.…
Business slogans 101: How to create a business slogan
With the right slogan, you can make people giggle at a pun, ponder the mysteries of the universe, or even…
How to write a newsletter in less than an hour
When I was first hired at Lucidpress, I was asked to handle nearly all of our content writing, including the…