Recent Posts
A power-packed brand templating platform designed to propel your organization forward & empower everyone to build on-brand
5 min
Real estate recruiting: How to better attract and retain agents
No matter the circumstances, real estate brokerages should never stop or press pause on recruiting real estate agents. You simply need to improve and reorient your brokerage’s recruiting strategy to reflect the current climate. Now, more than ever, brokerages must create long-term plans for growth, sustainability and resiliency. Well, that’s all fine and dandy but […]
13 min
Real estate branding: a comprehensive guide
Advancements in technology and the power of the internet have leveled the playing field for most, so the need for a creative & effective real estate branding strategy is more important than ever if you want to stand out from the crowd. Related: The complete guide to real estate marketing Consumers today are market-savvy, and […]
7 min
7 impressive content marketing examples
Real talk: Trying to find a strong content marketing example is like looking for a needle in a haystack, mostly because there are just so many stinking options. Seriously though — between social media algorithms, walled gardens, SEO, paid ads and everything else under the marketing sun, we’re inevitably served some sort of content marketing […]
7 min
Guide to relationship marketing
Looking for a quick guide to relationship marketing? You’ve come to the right place. If you’ve landed here, you’re most likely hoping for a little extra info on what is relationship marketing and how it can help you start to either generate more leads or get customers coming back. Below, you’ll find a nifty guide […]
11 min
How to develop a content strategy
If you’re working in marketing, you need a content strategy plan. Full stop. Having a content strategy plan in place is one of the best ways to ensure your content is effective, personalized and organized. It’s possible that you currently have one you’re working with, but is it doing what you really need it to? […]
5 min
How to build an exceptional content team (with sales)
Your sales team wants to be off to the races. They want to close deals, make it rain and do the dang thing! But, uhm, question for you: Can you drive a car without gas? Nope. You can certainly try to Flintstone the vehicle, but you won’t get anywhere fast and your poor feet will […]
11 min
Guide to creating a corporate identity design
The world is filled with buzzwords. Exciting ones, boring ones — confusing ones too. Corporate identity is one of those slightly-confusing-is-it-real buzzwords. But it’s legit. It’s not something totally made up by The Internet in an attempt to get your information, or whatever The Internet does these days. TLDR — A corporate identity keeps your brand […]
4 min
Breaking down the college enrollment decline
If you’re in higher education, you’ve probably noticed things are getting tough out there for community colleges, public universities and private institutions alike. A recent decline in college enrollment has some experts concerned, but the reasoning behind the choices students are making about their enrollment in colleges is increasingly complicated. While it’s tempting to blame […]
6 min
The future of higher education
While the world faces unprecedented challenges and rapidly evolving technology, the future of higher education, in particular, appears to be headed for a precipice. The culmination of widespread online learning, significant enrollment decline, and increasing concerns about student loan debt have disrupted traditional models of learning and raised important questions about the future of education. […]