Published April 16, 2026

Group Therapy E5- The power of your brand story

by Steven Loewy
Group Therapy E5

In this episode of Group Therapy, Katie Krongard, Associate Creative Director at Marq, sits down with Brett Barlow, CEO of Everee and former Chief Brand Officer at Pluralsight. They discuss why creatives need to build stronger partnerships with cross-functional teams by investing time into sharing brand initiatives internally while learning how to support their entire organization better.

They also talk about how to build strong brand and marketing teams focusing on start-ups and the characteristics that make brands stand-out against the competition.

This is the fifth installment of Group Therapy, a content series hosted by Marq- the brand enablement platform empowers everyone within an organization to build and deliver branded content to their audience.

Read next

How to Pick a Great Brand Name

How to Pick a Great Brand Name

So you finally made the decision to turn that brilliant idea into a legitimate business—congratulations! You’ve probably got a whole…
How to create a voice for your brand

How to create a voice for your brand

It’s something you’ve been told to do for years, as far back as your high school English classes: Define your…